Sunday, 29 March 2009

Secrets of the ultra wealthy


2008/06/28

Business: Secrets of the ultra wealthy


MOST of personal finance books share the methods and approaches that you can use to manage wealth of average person.

If you happen to own more than average wealth or have more complex needs, you may not find all your answers in those books.

The book, Family Office: The Super Rich's Secret to Wealth Maximisation, shares with you the wealth management approach (Family Office) that was once the exclusive domain of ultra wealthy individuals and families in the world.

Family office is a physical office that is set up to manage the financial affairs of one family or more.

If the family office operates on a larger scale and caters for extremely wealthy families, it may be staffed by accountants, lawyers, investment advisers, bookkeepers, tax specialists, real estate specialists and even art curators.

John D. Rockefeller, Bill Gates, Michael Dell and many other super-rich have a dedicated family office to manage their personal wealth.

As a trusted adviser to some of Malaysia's richest entrepreneurs and chief executive officer for more than 10 years, Yap Ming Hui is a right person to write this book. He is the founder and managing director of Whitman Independent Advisors Sdn Bhd, a boutique firm that provides financial advisory services to high-net worth individuals and families in Malaysia.

Yap has had columns in the newspapers and has also written several books, including You Can't Manage Your Money ... Especially When You're Rich, Maximise What You've Got ... No Matter How Much You Have Now and MaxWealth: How To Maximise Your Wealth Beyond Investment Returns.

As the first book in Malaysia on the subject of family office, the book covers almost everything you need to know on the subject.

In addition to concepts and theories, this book also shares real-life examples of how different families in West have used family office to preserve and maximise their wealth for generations.

This book provides a good introduction to family office for those who are new to the concept. Readers will find it easy to relate as the author has used many Malaysian or Asian real life stories to illustrate his points.

This book is different from most personal finance book that teaches you how to make money and create wealth. It focuses on how to preserve and maximise the wealth that you have created.

Therefore, this book is a must-read for those who have worked hard to accumulate their wealth. Many wealthy families in Malaysia and Asia will be able to break the curse of "wealth doesn't last three generations" if they were to read and apply the ideas in the book.

Family Office is priced at RM49.90 and is available at all major bookstores.


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