Inflation is your ultimate enemy. Your other enemy: IMPATIENCE

Inflation is your ultimate enemy.  But impatience can be an even worse enemy when it comes to equity investing.

The important thing when you invest in equities is time.

Over the long term - 10, 20, 30 years of longer - equities offer you the best chance to generate returns that will beat inflation. 

To buy equities only to keep them for a short while is a guaranteed recipe for failure.

You therefore have to be aware of

• your time horizon and
• your risk appetite

when you decide to invest in equities.

You should be aware that huge fluctuations can occur and that the portion of your equity holdings should decrease the closer you get to retirement.