Friday, 16 July 2010

AirAsia Ancillary Income To Grow

AirAsia Ancillary Income To Grow

Low-cost carrier AirAsia intends to increase the contribution from ancillary income to a fifth of its total revenue this year, and the airline is on track to meeting its ancillary income target of RM50 per passenger within two years, up from last year’s base of RM29.1. AirAsia’s ancillary portfolio encompasses products and services such as baggage supersize, in-flight food and beverage, merchandising and duty-free, courier, airspace advertising and AirAsia RedTix and these not only contributes to the airline’s bottom line, but it also provides a buffer against rising fuel prices. From January to April this year, AirAsia have achieved ancillary income of RM45 per passenger and its baggage supersize service, a key driver of ancillary income is estimated to contribute RM240m to overall ancillary revenue this year.

12.7.2010

http://www.sharesinv.com/articles/2010/07/12/malaysia-daily-bulletin-104/

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