1. Investing in stocks is just like gambling.
In the stock market, investors are constantly trying to assess the profit that will be left over for shareholders. This is why stock prices fluctuate. The outlook for business conditions is always changing, and so are the future earnings of a company.
Assessing the value of a company isn't an easy practice. There are so many variables involved that the short-term price movements appear to be random (academics call this the Random Walk Theory); however, over the long term, a company is supposed to be worth the present value of the profits it will make. In the short term, a company can survive without profits because of the expectations of future earnings, but no company can fool investors forever — eventually a company's stock price can be expected to show the true value of the firm.
Gambling, on the contrary, is a zero-sum game. It merely takes money from a loser and gives it to a winner. No value is ever created. By investing, we increase the overall wealth of an economy. As companies compete, they increase productivity and develop products that can make our lives better. Don't confuse investing and creating wealth with gambling's zero-sum game.
2. The stock market is an exclusive club for brokers and rich people.
3. Fallen angels will go back up, eventually.
- X made an all-time high last year around $50 but has since fallen to $10 per share.
- Y is a smaller company but has recently gone from $5 to $10 per share.
4. Stocks that go up must come down.
We're not trying to tell you that stocks never undergo a correction. The point is that the stock price is a reflection of the company. If you find a great firm run by excellent managers, there is no reason the stock won't keep on going up.
5. A little knowledge is better than none.
Don't fret — if you don't have the time to fully understand what to do with your money, then having an advisor is not a bad thing. The cost of investing in something that you do not fully understand far outweighs the cost of using an investment advisor.
The Bottom Line
Read more: http://www.investopedia.com/articles/02/061902.asp?partner=rss_article_tutorial#ixzz2uBh7yrw5