1. If it's gone down this much already, it can't go much lower.
2. You can always tell when a stock's hit bottom.
3. If it's gone this high already, how can it possibly go higher?
4. It's only $3 a share: What can I lose?
5. Eventually they always come back.
6. It's always darkest before the dawn.
7. When it rebounds to $10, I'll sell.
8. What me worry? Conservative stocks don't fluctuate much.
9. It's taking too long for anything to ever happen.
10. Look at all the money I've lost: I didn't buy it.
11. I missed that one, I'll catch the next one.
12. The stock's gone up, so I must be right, or ... The stock's gone down so I must be wrong.
Reference:
One Up on Wall Street by Peter Lynch
Keep INVESTING Simple and Safe (KISS) ****Investment Philosophy, Strategy and various Valuation Methods**** The same forces that bring risk into investing in the stock market also make possible the large gains many investors enjoy. It’s true that the fluctuations in the market make for losses as well as gains but if you have a proven strategy and stick with it over the long term you will be a winner!****Warren Buffett: Rule No. 1 - Never lose money. Rule No. 2 - Never forget Rule No. 1.
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