Tuesday, 2 February 2010

Five important don'ts when you want to buy shares

Mistakes to avoid when you invest in equities

Do not buy on tips or rumours.  Consult someone who has long experience of equity investment.

Do not buy with borrowed money.

Do not buy shares in boom times when everybody is buying and sell in bust times when everybody is selling.  Or put differently:  do not buy when shares are at a high and sell when they are at a low - you will make a loss!

Do not invest in a share that has been in the spotlight recently - the price might already have been driven up significantly.

Do not buy a share just because the price has dropped substantially and you think it is a bargain.  There might be sound reasons why it has dropped.

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